Monday 21 June 2021


BuyFood Toscana, the international showcase dedicated to DOP, IGP and Agriquality regional products, and ambassadors of Tuscan taste in Italy and abroad, has confirmed its return in 2021. From Wednesday June 16 until June 28, 2021, applications can be submitted to participate in the third edition.

BuyFood Toscana, an event organized by the Tuscan Regional Council in collaboration with the Chamber of Commerce, Industry and Agriculture of Florence, PromoFirenze and Fondazione Sistema Toscana, will take place from October 18 to 20, 2021.

The 2020 edition, characterized by a hybrid format, saw over 400 B2B meetings take place, with 24 thousand minutes of video meetings and over 90% participant satisfaction. Over 7 thousand users connected to the live stream of the inauguration and cooking show, ultimately reaching almost 17 thousand people.

The 2021 edition is also open to organic products, Prodotti Agroalimentari tradizionali – PAT (Traditional Agri-food Products) and products with the Prodotti di Montagna (Mountain Products) label.

The Tuscany Region has approved the notice for the expression of interest in participating in the B2B event, created to facilitate the meeting between a maximum of 60 companies and commercial operators, both national and international, that were specially selected from target markets of proven interest among importers, distributors, agents and Horeca. The goal is to promote quality Tuscan products, create new market opportunities for producers, and expand their knowledge to Italian and international operators, acting to expand the internationalization of companies and the consolidation of the national market.

The application for participation by the Tuscan companies that produce and market the products indicated can only be made online.




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